Job Description
About us
Subway are the world’s largest restaurant brand, and we have big plans for the future. We’re on a journey to revolutionise our digital customer experience and put our customers at the heart of our digital products. We’re growing our EMEA Digital team, working with our priority markets across Europe and our Global teams to build out digital experiences that make a real difference to the businesses of our franchise owners.
Our competitors have invested heavily in digital, so we have some catching up to do – but we don’t want to settle for average. We want to create digital products that our customers love and develop market-leading and innovative propositions that challenge the same-old industry norms and reflect the ambition of our business.
We make the best sandwiches – and now we want to make the best digital experiences.
About the job
Responsible for overseeing key Digital Products in the EMEA region you will be accountable for ensuring best-in-class digital products that delight our Guests, Sandwich Artists and Franchisees.
You will work with the Head of Digital Sales Channels to establish the product strategy and work with teams across Technology, Operations and Analytics to deliver these into market. You will guide the future product roadmap for EMEA, identifying opportunities to continuously optimise the conversion of traffic to our digital products.
Responsibilities will include, but not limited to:
- Create a best-in-class digital experience by developing solutions, concepts, and features that are in service to the guest and the franchisee while growing company revenue.
- Identify and implement overall EMEA digital product roadmap in alignment with Subway’s business and growth objectives, drive revenue and manage execution and measure performance.
- Work closely with the Business Units (Countries) within EMEA to understand their needs and subsequently prioritise backlogs to enable development teams to deliver features that meet requirements, acceptance criteria, and business expectations.
- Partner closely with developers, designers, Scrum Masters, and interdependent technology teams to effectively deliver value for guests both within the EMEA region and the Global Digital & Technology functions
- Work side-by-side with Operations to ensure that what we build digitally can be delivered in the restaurants flawlessly and is embraced by our franchisee’s and sandwich artists.
- Maximise ROI of Digital products through a programme of continuous improvement and testing to enhance the Guest & Sandwich Artist experience
- Develop best practice and guidelines on digital products to be shared with smaller markets and to support MFZEs
About you
Maybe you’re already leading Digital Product for a QSR brand and looking for a new opportunity with a fast-moving company? Maybe you’re a product owner or project manager looking for that next step up? Either way you will be excited by the opportunity to take ownership of high performing channels and drive forwards their success.
Commercially minded and able to put yourself in the position of both a Franchisee and Guest you’ll be comfortable operating strategically to set the vision as well as ‘in the detail’ to work with cross functional stakeholders to get the job done.
As an integral part of the Subway Digital Revolution, you’ll be comfortable being bold and challenging the status quo using your expertise to help build a better Subway. You’ll need to be naturally inquisitive, a self-starter, and have your finger on the pulse of new digital trends.
When we meet, you’ll also be able to show us that you:
- Are a digital expert with demonstrable experience within Digital Product
- Have worked with cross-functional teams to deliver large scale projects with clear results
- Are commercially savvy and focused on delivering core business KPIs
- Can develop high performing partnerships with third parties
- Have a collaborative approach that will engage the wider team and drive products and people forward for high output success
- Are technology savvy and able to work closely with technology teams
- Can understand business needs and make clear prioritisation decisions based on value
- Can present your ideas clearly, simply and with confidence
- Are comfortable using and understanding data to help make decisions and grow a channel
- Have intellectual curiosity and the ability to find innovative solutions to customer problems
- Can contribute to planning of digital strategies and help define our product culture
- Have passion and accountability for delivering great outcomes for customers
Knowledge and skills
Essential
- Minimum 5 years’ experience of leading digital product roadmaps and agile product management with development teams
- Strong interpersonal and written communication skills with the ability to communicate up, down, and across the organisation from the CEO to a single store franchise owner.
- A strong influencer, with excellent relationship management skills
- Comfortable presenting trade-offs and decisions to senior stakeholders, building consensus around priorities and advocating the value of digital to the rest of the company
- Strong track record of creating evidence-led customer journeys using customer insight and behavioural/analytics data (quantitative and qualitative)
- Commercial acumen with ability to build business cases and articulating them for leadership and other internal/external stakeholders
- Comfortable in uncertain environments and able to shape new ways of working
- A lover of data and insights, always asking “how can we do this better/differently?”
- Knowledge of user-testing techniques, reviewing the findings from user testing sessions and recommending practical improvements Ability to work effectively under very broad direction with minimal supervision and to meet deadlines in a fast-paced and challenging environment.
Desirable
- Experience of working in organizations transitioning from traditional ‘waterfall’ delivery techniques to a lean/agile iterative mindset
- Experience working within a Franchisee model
- Knowledge and experience of the food retail / QSR sector
- Multi-market experience particularly across EMEA
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