Job Description
ICAS is a leading global provider of 24/7/365 wellness services that take care of the physical and mental health of client’s employees, in 155 countries globally. We are aware that a crisis can happen at any time. That’s why our teams are placed in local offices and provide expert led services 24 hours a day, 7 days a week, 365 days a year to employees and their immediate family.
Through our vast international network, and over 35 years experience, we provide a consistent service at every location, supporting more than 1500 companies while offering services to over 6.3 million people and their families.
We are looking for an experienced International Marketing Manager to join our team. The successful candidate will be responsible for leading and executing marketing strategies - from concept to execution - to reach international markets. S/he should have a strong grasp of current marketing tools and strategies and work closely with cross-functional teams, including sales, product, and local market teams, to ensure the company's presence is aligned with the overall business strategy.
Key Responsibilities:
- Develop and execute a comprehensive marketing strategy for the company's international markets, including SEO, SEM, social media, email marketing, and other digital channels
- Collaborate with local market teams to understand their unique needs and tailor the marketing strategy accordingly
- Work with cross-functional teams to develop and execute campaigns that drive awareness, engagement, and conversion
- Monitor and analyze marketing performance and make data-driven decisions to optimize campaigns and improve ROI
- Stay up-to-date with the latest marketing trends and technologies, and incorporate them into the company's overall strategy
Qualifications:
- Bachelor's degree in marketing, business, or a related field
- 5+ years of experience in digital marketing, with a focus on international markets
- Strong knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, and analytics
- Experience with data analysis and performance tracking tools
- Excellent project management skills
- Strong communication and interpersonal skills
- Fluency in English
- Experience with international market is a plus.
This position requires a strategic thinker who can develop and execute a comprehensive marketing strategy, in collaboration with the senior executive team and parent organisation.
The successful candidate will have a proven track record of driving marketing success in international markets, and be comfortable working in a fast-paced, cross-functional environment. It is important that the individual is up-to-date with the latest trends technologies so they can incorporate them into the company's strategy when necessary.
This is a remote based position with occasional travel to the London office and other subsidiaries as needed.
Job Types: Full-time, Permanent
Salary: £55,000.00-£65,000.00 per year
Benefits:
- Company events
- Company pension
- Life insurance
- Private medical insurance
- Sick pay
- Wellness programme
- Work from home
Schedule:
- Monday to Friday
- No weekends
Supplemental pay types:
Education:
Experience:
- Digital marketing: 5 years (required)
- Marketing: 5 years (required)
Work Location: Remote