Job Description
Are you in a digital marketing role and looking for a new challenge?
Come and join a great team. We work hard together and achieve amazing results. Recognised as leading professional services in social media marketing you join a firm that is changing to a digital first approach.
About the role
We are looking for a passionate and driven Digital Marketing Executive to support with the delivery of the digital marketing strategy and core digital marketing activities.
The digital marketing strategy covers multiple channels and functions including the website, SEO, social media, digital reporting, online event support, email marketing, video marketing as well as general online and digital support.
Responsibilities include:
Website support
· Day to day support with upkeep and management of the website.
· Uploading and optimising approved content with imagery to the website.
· Proof reading content before publishing.
SEO
· Support and assist with the principal aspects of SEO, including:
oWebsite meta data optimisation
oMonitor our organic performance using SEO Power Suite.
Digital reporting support
· Support with reporting, including:
oChecking Google Analytics daily to check for anomalies or large overnight fluctuations.
oSet up and oversee digital reporting and support the development of digital stats across the firm.
Social media
· Monitor social media and engage with Kreston Reeves colleagues, clients and followers.
· Creating, coordinating and scheduling of posts for social media and DSMN8 platform in line with brand guidelines to support marketing and CSR strategies, campaigns and activities.
Digital marketing campaigns
· Supporting and optimising aspects of digital marketing campaigns, using trends to spot opportunities to generate the best possible results.
Online event support
· Supporting the Marketing and BD team with online events and platforms.
Email marketing
· Supporting the team with the creation of engaging email marketing templates and technical queries.
· Supporting with email mailings and mailing lists when required.
Video marketing
· Support and editing of videos for digital marketing purposes when required.
General online and digital support
· Email tails - Updating firm wide email tails – design and promotional aspects.
· Preparing headshot photos for IT to upload to Jabber/365.
· Keeping up to date with current digital trends.
· Coordinating digital marketing meetings.
· Domain names – supporting to ensure they are all current, monitored and kept up to date.
· Marketing and competitor research in relation to digital marketing activities, platforms and social media.
· Support with online listings.
About you
This role would suit someone who has started their career and is now looking to expand their breadth of digital marketing experience.
You will have experience and an understanding of CMS platforms, Google Analytics, social media channels, online advertising and how they are used.
You’ll have strong attention to detail when it comes to producing and proof reading digital content as you know how important it is to make sure we make the right impression with all our marketing communications.
Most importantly, you’ll be passionate and enthusiastic about digital marketing, proactive and willing to learn more.
Highly desirable skills but not essential
In addition to the various responsibilities and skills outlined, the following skills would be extremely useful, although not essential:
- Technical experience with Google Analytics, GA4 and Google Data Studio/Looker Studio, to support report building and integrating data flows with other internal platforms.
- Technical experience with setup and usage of SEO tools like Semrush for keyword monitoring, analysis and reporting.
- Practical experience with WordPress websites and plugins, including basic knowledge of HTML code.
- Practical experience with Adobe’s Creative Suite, in particular Photoshop, InDesign and Premiere Pro
About Kreston Reeves
We are so much more than just accountants, business and wealth advisers…
Our purpose is to guide our clients, colleagues, and communities to a brighter future.
We’re committed to living by our purpose and values - 'Understand’, 'Look ahead’, 'Make it personal’, 'Be crystal clear’ and 'Be human’. And have created a culture in which we strive for our clients, colleagues, and communities to thrive.
We work as a team and have a wide range of skills, specialisms, and expertise amongst us. We pride ourselves on being a socially responsible employer and have a very active Corporate Social Responsibility programme which holds us accountable against four of the United Nations Sustainable Development Goals - 'Good health and wellbeing’, 'Quality education’, 'Reduced inequalities’ and 'Climate action’.
Kreston Reeves is an equal opportunities employer committed to fostering a diverse, fair and inclusive culture. We encourage all qualified applicants to apply for our roles and equal consideration will be given to every application.
Our people are our core asset so it’s important to us that we create an environment where they are recognised, included and valued.
Job Types: Full-time, Permanent
Salary: £25,000.00-£30,000.00 per year
Benefits:
- Company pension
- Cycle to work scheme
- Flexitime
- Gym membership
- Paid volunteer time
- Work from home
Schedule:
Work Location: One location
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