A bit about the role.
London’s most sustainable and affordable ebike is looking for a friendly, hardworking, allround great content and social media whiz who helps to build, grow and manage our ever growing community of followers and riders. This is a super exciting opportunity to join a disruptive startup through an exciting period of growth and to build a community around the brand.
The chosen candidate will work directly with the senior leadership team to develop and implement a comprehensive content and social media strategy to increase brand visibility, engagement, and rider acquisition. You will be responsible for managing the brand social media presence across various platforms and executing creative campaigns to drive awareness and rider adoption.
Start Date: As soon as possible
This is a full-time role
Your key responsibilities include:
1. Build, create and execute a social media and content plan that will increase our brand awareness, engagement rates, positive sentiment and overall ridership.
2. Create boundary-pushing, ATTENTION-GRABBING social content using the latest affordances on each channel. You’ll create your own REELS, Lives, TikTok and Shorts
3. Collaborate with our inhouse design team to bring your ideas to life.
4. Manage and deliver the day-to-day calendar of activity across all central social media platforms and content across blog/editorial, user generated content, and email.
5. Track the performance of activity to be able to build a picture of how our organic channels support business and brand objectives and be able to make improvements where necessary
6. Community management of central channels to make sure all of our followers get timely responses. You’ll be the go-to for social, advising the team and wider business on best practice.
Who you are:
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You’re a social media expert
- You love creating content and are active on social media yourself
- You’re a whiz with your phone and can make world-class content using just your phone camera
- You love the HumanForest brand and cycling.
- You have experience with direct to consumer brands.
- You’re that person in your friendship group who ALWAYS gets asked to take the photos
- You love writing and are confident with social captions and responding to our community directly
- You’re naturally curious and want to challenge the status quo by bringing your own ideas to the table
- You’ve got experience using social schedulers and apps that help you manage the day-to-day of running social accounts and reporting.
- A great communicator
- 2 - 4 years’ experience in a similar role
Bonuses but not essential:
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You have previously worked in a startup environment.
- You know how to use Figma.
What you will get in return:
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Competitive compensation plan and Employee Equity Options.
- Private Health Insurance and Pension Contributions.
- HumanForest eBike minutes allowance
- Birthday day off plus 25 days holiday
- Super cool office in Moorgate (expected to work from office 4 days per week)
- Health & Wellbeing Benefit.
- Fun! We work hard and play hard (regular socials).
Equal opportunities employer statement
HumanForest is an equal opportunities employer. We invest in diversity, assure equality and promote expression. We do not accept any form of harassment, bias or discrimination towards applicants and employees.
About us
HumanForest is London’s most sustainable shared eBike operator. We bridge the gap between affordability and sustainability, using our advertising revenue to offer all users 10 minutes free cycling daily. We are the only micro-mobility operator in London with zero-emission operations and to be an accredited B-Corp.
HumanForest's vision is to provide free and sustainable micro-mobility for people and cities. This is a truly unique opportunity to join a fast-growing, high-impact startup shaping the future of transportation and sustainability!