Job Description
Opportunity information
Salary £20000 per year
Duration 15 months
Advert closing date 16/06/2023
Description
A fantastic opportunity to join Hannaman Material Handling as a Marketing apprentice!
You will support the brand strategy and marketing activity in order to attract clients, create an excellent customer experience and promote Hannaman as a leading provider of premium material handling equipment in the UK. Working closely with the sales team this is a commercial role that harnesses creativity to deliver exciting campaigns, content, and strategy to drive lead generation and brand awareness.
Your Responsibilities
- Planning and creating social media posts for organic and paid campaigns
- Creating visual graphics for use on social media, email and website
- Content production in the form of blogs, downloads, guides and case studies
- Communicating with a wider team to translate product information for clients and potential clients
- Maintaining and optimising the Company website
- Managing sales assets such as proposal documents, product sheets, and downloads
- Planning, creating, and sending email campaigns and managing the email database. Take photos and edit images.
- Using the business CRM to track and report on marketing qualified leads.
- Researching market trends to inform future campaigns and content
- Supporting the sales team to drive leads through marketing activities.
- Receiving inbound marketing generated enquiries, qualifying, and generating opportunities for the Sales Team
- Planning and supporting monthly webinars and platform training sessions for clients and leads.
- Researching and staying on top of industry events and supporting with event assets such as presentations and venue set up.
The Requirements:
- Good communication, copywriting, and graphic design skills. Must have a strong confident telephone manner.
- An interest in content production and marketing campaigns
- Familiar with using Apple Mac
- Experience in applications such as Adobe Creative Suite to include Photoshop, Illustrator & InDesign as well as a good knowledge of Microsoft Office applications.
Entry requirements
- 5 GCSEs grade A*-C/9-4 or equivalent (including English and Maths)
Training to be provided
You will undertake the ground breaking Apprentify Digital Marketer Level 3 apprenticeship.
We have designed our programme to offer you 4 distinct routes to focus your career path and specialise in areas such as Social Media, Search Engine Marketing, Web Design or Web Development. These paths are designed to jump start your career and make you stand out in a competitive field increasing your future earning potential.
During the 15 months of training you will learn cutting edge theory and industry practice across three Knowledge Modules:
- Marketing Principles – starting with the basics you will learn how to effectively target customers based on their wants and desires as well as how the sales and marketing funnels work. You will understand what makes customers buy or not buy and how marketing can influence this as well as how to effectively focus on target markets and manage customers to make them loyal to a business.
- How the Web Works – delving into the technical you will learn the Principles of Coding and how marketers create effective web sites, designs and user interfaces. This includes how web design and development drive engagement and conversions.
- Driving Return on Investment – using data to create detailed customer insight, you will learn how to use industry leading platforms (including Google Analytics) to understand the online customer journey and improve your marketing based on customer usage of your website.
What you will receive:
- A chance to earn whilst you learn amongst leading industry professionals
- Full support and coaching from an experienced Development Coach with excellent industry experience
- Onsite monthly visits / mentoring and coaching sessions
- Graduation in under 15 months
- Access to the very latest online technical and marketing training
- Marketing projects based on real life scenarios within your business to enhance learning
- Develop expertise in an area to develop your career with our bespoke Path to Mastery
- Digital skills and coaching in social media marketing, Google advertising, copywriting, website design and development, content production and tools to enhance digital marketing
In addition to all of the above, all of our applicants will go through our Assessment Centre. This exclusive session is designed to identify your digital strengths and weaknesses to help us match you with the perfect employer and the perfect role to start your career in the best way!
Things to consider
Pension
Free Parking
25 Days Holiday plus bank holidays
Early Finish on a Friday
Skills required
Array
Future prospects
Permanent position on successful completion of the apprenticeship
Hours per week 37.5
Working week Monday - Friday
Apprenticeship standard Digital marketer (Level 3)
Deeside, Clwyd, Wales, CH5 2LA