ABOUT US
eTraining are a leading provider of Apprenticeships, Diplomas and work-based learning specialising in Leadership and Management, Digital and IT, Health and Social Care, Children and Young people’s workforce, Service and Business & Administration. Founded in 1998, eTraining has trained thousands of people for hundreds of employers, providing flexible, affordable, and accredited training programmes.
We work with both employers and learners to ensure that both parties get the best from the development we offer, and that all training is conducted in the right way to improve skills, confidence, and productivity. With a focus on continuous improvement, we have an 86% employer satisfaction rating and 95% learner satisfaction rating.
We are an inclusive employer who is committed To Help Others, To Do Our Best, and To Keep Improving.
We are looking for an enthusiastic and passionate Digital Marketing apprentice to join our team to promote the education and training services we offer.
OVERVIEW OF THE ROLE
To define, design, build and implement digital campaigns across a variety of online and social media platforms. You will create, maintain and analyse brand appropriate marketing content in line with the vision of eTraining.
TYPE OF CONTRACT: Apprenticeship
This is a 15-month apprenticeship. A full-time position may be offered upon completing the apprenticeship.
Progression routes could include Marketing Executive Level 4 or Community Manager Level 4 Apprenticeship.
For further details on the training provided: https://etraining-uk.com/digital-marketing/
SALARY: £17000 - £25000 Annually
LOCATION: HQ Greenwich Office - London
RESPONSIBILITIES
Your duties will include:
To Support the communications and marketing team to:
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Work to briefs and campaigns whilst adhering to and understanding our brand standards
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Generate and maintain customer attention and retention in line with Targets
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Maintain and grow social media platforms such as Twitter, LinkedIn etc.
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Maintain and publish website content to engage our target audience.
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Monitor performance of content through analytics, providing reports and presentations to stakeholders.
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Support with finance, department expenses and updating allocated budget spends.
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Write copy, including blogs and website content in line with the brand voice.
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Create rich media content for multiple platforms including social media.
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Monitor and interact with clients through, email, website and social media channels.
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Facilitate direct mail campaigns and automation of customer messaging.
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To understand the products and services offer of eTraining.
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Perform general administrative and office tasks to support marketing.
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Promote awareness of our brand image both internally and externally.
KNOWLEDGE / EXPERIENCE / PERSON SPECIFICATION
A self-starter with a passion for Marketing-
Experience using LinkedIn and Twitter for business.
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Experience of WordPress and direct mail platforms
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Great attention to detail
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Excellent verbal and written communication skills
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Driven, self-motivated and highly disciplined.
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Grade 4/C GCSE or Functional Skills Level 2 in English and Maths. However, these can be completed on programme with our support.
E Training is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Successful applicants will be required to undertake an enhanced DBS check.
We are dedicated to ensuring that all job applicants and members of staff are treated equally, without discrimination on the grounds of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability, or age.
Safeguarding and Welfare
E Training is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Successful applicants will be required to undertake an enhanced disclosure via the CRB, where appropriate.
Safeguarding and Prevent
E Training has as a Safeguarding Policy which encompasses legislative changes to include PREVENT (Anti-terrorism and Anti radicalisation strategy) and it is the responsibility of all staff to comply with this and the key responsibilities for staff under this Policy. You will be required to complete mandatory training subject to employment.
Equality
We are dedicated to ensuring that all job applicants and members of staff are treated equally, without discrimination on the grounds of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age.
Confidentiality
The post holder must maintain the confidentiality of information about customers, staff, and other Twin Training stakeholders. Some work is of a confidential nature and information gained must not be communicated to other persons except in the recognised course of duty. The post holder must always meet the requirements of the Data Protection Act (GDPR).
Health & Safety
Employees must comply with the provisions of the ‘The Health and Safety at Work Act 1974’ and must take reasonable care for the health and safety of themselves and of other persons who may be affected by their acts or omissions whilst at work. Employees are also required to co-operate with their employer to enable them to perform or comply with any statutory provisions. The organisations efforts to promote a safe and healthy working environment can only succeed with the full cooperation of its employees.
Equality & Diversity
E Training has an Equality and Diversity Policy, and it is the responsibility of all staff to comply with this.
Flexibility
This job description is intended to provide a broad outline of the main duties and responsibilities only. The post holder will need to be flexible in developing the role in conjunction with their line manager. The post holder may be asked to carry out any other reasonable and lawful duty or instruction.
Safeguarding and Prevent
E Training has as a Safeguarding Policy which encompasses legislative changes to include PREVENT (Anti-terrorism and Anti radicalisation strategy) and it is the responsibility of all staff to comply with this and the key responsibilities for staff under this Policy. You will be required to complete mandatory training subject to employment.
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