We are looking for a Senior Strategist to join our team at FutureBrand, London. You will play a crucial role in delivering brand strategies, using your knowledge and experience to think about how we could do things differently, try new approaches and put them into practice.
At FutureBrand we unite experts in strategy, design, innovation and experience, who work together across the globe to harness the power of brand for growth. We are the creative future company. Our purpose is to create a more positive future which depends on strong values that have been at the heart of FutureBrand since our foundation in 1999.
We work with many exciting and well-known brands across all sectors. Some of the brands we work with/have worked with include Bentley, Nespresso, Sephora, London 2012, ICC Cricket World Cup, NatWest, Mastercard, Nestle.
We have a number of great benefits that include Private Medical Insurance, Life Assurance, Pension, Group Income Protection, 25 days annual holiday. There are also a range of flexible benefits that are available after successful completion of the probation period, which include discounted gym membership, dental insurance and travel insurance. We have regular perks in the office and have an active Social Committee. FutureBrand is based near Liverpool Street station
Key Responsibilities:
- Develop a point of view as to how to use a future brand strategy to deliver a more connected brand experience
- Bring in leading edge thinking and ideas from the world around us to develop projects, seen as a thought leader you develop and drive the narrative arc of projects
- Bring in ideas and influences from the outside world and apply these into projects
- Experiment with new approaches and create new opportunities within projects to develop our offer and broaden / deepen our relationships with clients
- Provide inspiration for building future brands, generating hypotheses
- Steer and shape the internal building and testing of those hypotheses, providing relevant reference points from inside and outside the category
- Crystallise your thinking and provide thought leadership
- Build strong relationships and collaborate within the strategy team and across the agency
- Ensure that our work and ideas will be practical and impactful
- Lead a full breadth of strategy projects (i.e. positioning, architecture, naming, design,
- activation) across multiple industries
- Participate in and lead new business pitches
- Nurture, mentor and support junior team members. Use your experience to advise the team on how to shape and deliver great work.
- Contribute to a highly collaborative and energized atmosphere in which collaboration and positive disruption are encouraged
- Develop a strong understanding of the FutureBrand offering and disciplines and of our clients' business and clearly articulate this.
Skills and Competencies:
- Proven experience delivering brand strategies
- Able to clearly communicate ideas and have strong verbal and written skills
- Able to build strong, personable and effective working relationships at all levels, both internally and externally
- Experience mentoring team members
- Delivers results through teamwork
- Proactive, involves others and communicates with others to make things happen
- Problem-solving approach
- Forever curious and ask questions to help you develop
- Excellent attention to detail
- Confident presenting
- Keen to develop and seek opportunities to take on more responsibility
- Open to feedback so that you can build and develop
- Remain calm when working under pressure and encourage the team to do so
- Able to interpret large amounts of information and effectively communicate findings and conclusions
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