POSITION: Beauty Marketing Intern
DEPARTMENT: Marketing
LOCATION: London
REPORTS TO: Beauty Manager
PURPOSE OF THE ROLE
General marketing support to the Beauty Marketing team, responsible for the day to day implementation of Dior Beauty activities within given guidelines and budget.
MAIN RESPONSIBILITIES
Analysis
- Responsible for monthly Make-up sell out reports (NPD) as well as New Product Performance Analysis Reporting for the Central
- In charge of getting qualitative field feedback on new launches
- Responsible for gathering, filing and reporting on competitive information (new launches & Xmas)
- Expected to go on a minimum of 1 store visit per week in London
Budget & forecast management
- Raise PO’s and track rigorously budget for all Make-up activities on a weekly basis
- Monitoring the Makeup Marketing budget / expenditure, negotiating quotes with local suppliers and reconciliation of internal systems.
- Ensure the media budget is rigorously kept up-to-date
- Update logistic tool (FM) and correct quantities when needed.
Marketing Support
- Develop and produce diverse marketing material, in line with the product managers’ guidelines, timing and budget (POSM / Launch Material / Ad hoc mail out / Newsletters)
- Download Dior Info and update team every week
- Create marketing presentations for internal and external actors
Events, Launch and animation implementation
- Coordinate event & trade activities in store & online in line with product managers’ guidelines, timings and budgets
- Allocation of samples, testers and POS Material for new launches and events.
Other
- Preparation of the monthly newsletter, sales presenter (launch information across Beauty)
- Responsible for the implementing of the GWP plan as well as any other trade activities.
- Follow up on various requests from the trade / field team
- Contribute to the generation of creative ideas within the department
COMPETENCIES REQUIRED
Demonstrate entrepreneurship
- Handles time & organise her/his own work efficiently
- Take initiatives & Work autonomously
- Take actions to improve own skills
Communicate effectively
- Listen & Interacts effectively
- Communicates clearly & concisely
- Consistently transmits relevant information
- Presentation skills & creative flair within Powerpoint
Focus on achieving key priorities / Multi-tasking
- Adjust her/his priorities rapidly where appropriate
- Stay proactive after major changes or set backs
- Pursue everything with drive & a need to finish
- Schedules and follows-up on actions
- Ability to work in a fast pace environment
Make decisions
- Face up to problems and look for solutions
- Tries new solutions
- Take a flexible and balanced approach to deal with paradoxes
- Anticipate short & long term implications of decisions
- Make decisions in a timely manner
Sort out complex issues & develop creative solutions
- Quickly identifies relevant facts
- Develops a multi-perspective analysis of problems
- Reduces complex issues to the essential and defines the way to move on
- Analytical Skills
Passion for Beauty & Luxury
- Attention to details
- Follow-up trends & competitions
POSITION WITHIN THE ORGANISATION
Reports To: Beauty Marketing Manager
Direct Reports: None
Internal contacts:
- Marketing Team
- Retail Team
- Merchandising Team
- Stores
- Finance
- French Production Team
External contacts:
- Agencies
- Retailers
- Various Suppliers