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Marketing Manager

Job Description

Salary: £35k - £40k

Location: London/Remote - potentially hybrid in the future.

Are you ready to own a Marketing function?

You don’t necessarily need to have already been a Marketing Manager, but…could you build it from the ground up?

Are you looking to join a business set for significant growth over the next 12 months?

We’re open minded about the level of responsibility you’ve held in the past, as long as you can demonstrate your wide marketing management knowledge and data analysis skills we’d like to hear from you!

Crowd With Us allows everyone to invest in the best property deals available in the UK. Investors choose what project their money goes into and we look after the rest.

We’ve seen incredible uptake to our platform from both property developers seeking funds for projects and investors. We featured as finalists at the Property Investors Awards 2019 and were recently highly commended as mezzanine lender of the year at the Bridging & Commercial awards 2021.

Now we are currently looking for a Marketing Manager to join us, to head up this department and be responsible for all of the marketing activity across the business.

Tasks

• You will need to work closely with the sales team to ensure that lead generation is maximised, for them to engage with investors (generally High Net-Worth Individuals) and borrowers (Property Developers), ultimately driving revenue for the business.
• Email marketing will be a key channel, so you will need to take ownership of a range of established email templates and ensure that this content is delivered to the right people at the right times.
• You’ll need to take over the ongoing analysis of our activity, via Google Analytics, by building landing pages, running A/B tests and looking at CRO to further refine what we do.
• You will own and manage our social media channels, with a focus on Facebook, Instagram and LinkedIn. You may be creating simple content images from time to time.
• As the Marketing Manager, you’ll also be in charge of a budget to plan, execute and run paid campaigns.
• In the past, we have executed and ran successful podcasts, webinars and live events to showcase projects and provide learning opportunities. When the time is right to re-establish this, you will play a key part in organising and running these events.

• You will need to work closely with the sales team to ensure that lead generation is maximised, for them to engage with investors (generally High Net-Worth Individuals) and borrowers (Property Developers), ultimately driving revenue for the business.
• Email marketing will be a key channel, so you will need to take ownership of a range of established email templates and ensure that this content is delivered to the right people at the right times.
• You’ll need to take over the ongoing analysis of our activity, via Google Analytics, by building landing pages, running A/B tests and looking at CRO to further refine what we do.
• You will own and manage our social media channels, with a focus on Facebook, Instagram and LinkedIn. You may be creating simple content images from time to time.
• As the Marketing Manager, you’ll also be in charge of a budget to plan, execute and run paid campaigns.
• In the past, we have executed and ran successful podcasts, webinars and live events to showcase projects and provide learning opportunities. When the time is right to re-establish this, you will play a key part in organising and running these events.

• In this role, you’ll have the opportunity to work closely with founders and take complete ownership of the marketing functions.
• Your work will cover the whole marketing mix, with a chance to enhance and expand your skill-set.
• As Crowd With Us grows, so will our marketing team. This Marketing Manager role will act as a pathway into a more senior position, with the opportunity to build a team around you
• We are currently fully remote, due to the pandemic, but expect to have an office in the near future, where we’ll be offering a flexi-hybrid mode of working.

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