Company Description
Starcom works differently to most agencies and bases many of its models on consultancy ways of working to build a more agile workforce in this hybrid world. We complement our account teams with Squads – small teams that work for a short period to solve a specific brief. We hold cross discipline Sprints to crack client briefs at speed. These processes are designed to fuel high performance and fast results through collaboration.
We place a huge focus on our team and have driven flagship DEI and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work in 2021 and 2022.
Job Description
We're looking for an experienced Account Director to join us on a 6 month fixed term contract working on Primark. You'll be a key member in the planning team for leading strategic campaign planning, global media information gathering, & reporting, and will have exposure across different media channels on a full-service team, working on cross-platform digital campaigns.
What will I be responsible for?
In this role, you'll have a great level of autonomy over the client, who are in an exciting period of growth with us as we support them with their digital transformation. You'll:
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Be responsible for connecting all the disciplines across our digital output and setting the agenda for this client and their future digital marketing roadmap;
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Help the team push forward with best-in-class digital planning expertise, across all channels;
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Work collaboratively with CRM, Data Science, Measurement, Content Digital Investment & Performance teams to deliver high quality, timely responses;
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Lead high quality day-to-day output of the team, be a subject matter expert in your field.
This role is unique, not least as it’s driving all digital output across one of the largest fashion retailers, but the capability and scope of our relationship spans everything from Paid, CRM, SEO, Data Science, Analytics & Content creation drawing on the specialisms from across the group acting as a high growth (PO1) Power of One within Publicis Groupe.
Qualifications
What are we looking for?
We are looking for a talented individual who has significant experience in delivering excellence across digital strategy, implementation, and operations, who is comfortable talking across Paid, Owned and Earned channels. You'll have worked in a media agency in a previous role, and will be familiar with what that entails. You'll also have:
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A strong understanding of data driven marketing science, CRM, SEO and Digital Performance media;
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Excellent project coordination skills, with the ability to set and implement project plans, decks and timelines;
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Experience managing large media budgets and developing insights based on campaign results.
In addition, you'll have a real passion for Primark and the wider retail industry, allowing you to show this passion and interest through the data and insight that the client will be looking for in any and all work we do for them.
What can we offer you?
In this role, you'll have the opportunity to focus on driving growth both in terms of volume and value for the retailer, helping to connect online activity to offline measures, understanding different attribution techniques and modelling. All of these things are key to the success of this role and client, so you'll be able to show how you've added value to the team.
You'll also join Team Blue, the only team in Starcom to be shortlisted for a Publicis Media wide Team of the Year Award and an incredible group to be a part of. You'll also be entitled to 25 days of annual leave, our Work Your World programme and a generous pension scheme among a ton of other things.
Given that this is a fixed term contract, preference will be given to those candidates available immediately, or with a short notice period.
Additional Information
Starcom is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity. We are committed to providing reasonable adjustments for employees with disabilities and for candidates in our application process. If you need assistance or adjustment due to a disability, please contact us.